Product Marketing Manager, Bangalore, India

Responsibilities

+ + Visit customers to collect market and technology information and establish long-term business

• Gather, compile and report market intelligence including trends, competition, and key market needs

• Manage the technical and commercial information flow between local team and PI headquarter

• Interface with senior people in government and industry forums to influence decision making

• Good public speaking skill to represent the company at local conferences and forums

• Identify new high value opportunity for PI products in the Indian market

• Define and align appropriate marketing activities including trade shows in cooperation with MarCom

• Work Closely with local sales and channel partners

  Requirements

  Drive demand creation and implement the product marketing strategy in India for PI’s AC-DC and motor drive IC products

• University degree in applied science, Electrical Engineering is a plus

• 5 year or more industry experience

• Strong technical understanding of AC-DC power semiconductor ICs

• Prior experience and understanding battery chargers for 2-Wheeler and motors drives in applications, such as air-conditioner, clothes washer, BLDC ceiling fan and kitchen appliances in India is a plus

• Proven ability to work with OEMs and ODMs from promotion to production

• Good written and oral communication skill is a must

• The position requires domestic and some international travel

  Drive demand creation and implement the product marketing strategy for motor drive solutions.

• Gather, compile and report market intelligence including trends, competition, and key market requirements.

• Articulate regional specific use cases and needs and define next generation product features.

• Develop technical documents e.g. application notes and papers, represent the company at local conferences and forums.

• Visit customers and distribution partners to collect market and technology information and establish long-term business relationship

• Identify and create value proposition for new high value opportunity markets, provide training and collaterals to Sales for effective sale.

• Manage the technical and commercial information flow between local teams and the headquarters.

• Define and align appropriate marketing activities including trade shows, advertising in cooperation with MarCom and Marketing

• Train channel partners, customers, and local sales organization

• Able to concisely report at any time the state of the business and strategy

  Requirements

• University degree or University of applied science degree

• 8 years of relevant experience.

• Good technical understanding of motor technologies, motor control algorithm techniques and motor drive solutions, for example Integrated Power modules, Discrete and Half-Bridge architectures.

• Proven ability to handle major accounts projects from promotion to production while interfacing with different teams

• Good command of spoken and written English

• The position requires domestic and some international travel