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IHG Business Development Manager (Full Time) - Crowne Plaza Melbourne Carlton in Carlton, Australia

Opening soon Crowne Plaza Melbourne Carlton, will be a highly sought-after destination for business and leisure travelers alike.

The moment a guest steps into one of our hotels, they walk into a genuinely memorable experience. To bring this experience to life, we are looking for an innovative and passionate Business Development Manager (BDM) (pre-opening). This role is vital in assisting the Director of Sales and Marketing in developing effective sales and marketing strategies, building relationships with key stakeholders, and ensuring that the hotel is positioned competitively in the market, setting the stage for success from opening day and beyond.

A little taste of your day-to-day

  • Every day is different, but as part of the pre-opening team, you will play a key role in ensuring this new hotel is ready to welcome its first guests, including:

  • Supporting the Director of Sales and Marketing with Market research to identify target markets, competitor analysis, and understanding the local business environment.

  • Supporting in the creation and development of sales and marketing strategies tailored to the market segments including developing pricing strategies, promotional campaigns, and sales tactics to attract customers.

  • Create and implement sales plans and drive measurable incremental occupancy, increase average rates, increase volume, food & beverage sales.

  • Establish and maintain relationships with potential clients, corporate partners, event planners, and local businesses through networking and attending industry events to promote the hotel ad generate leads.

  • Create sales collateral such as brochures, presentations, and promotional materials to showcase the hotel’s amenities, services, and unique selling points.

  • Identify and negotiate partnerships with relevant organizations, such as airlines, tour operators, and travel agencies to drive bookings and increase brand visibility.

  • Organize pre-opening events such as media launches, familiarization tours, and networking events to generate buzz and create awareness about the hotel among key stakeholders.

  • Achieve all personal and team sales goals to help us maximize profitability.

  • Produce and review monthly reports to monitor performance.

What you can expect from us:

We give our people everything they need to succeed. From a competitive salary that rewards all your hard work to a wide range of benefits designed to help you live your best work life – including impressive accommodation discounts and some of the best training in the business.

Our mission is to welcome everyone and create inclusive teams where we celebrate difference and encourage colleagues to bring their whole selves to work. IHG Hotels & Resorts provide equal employment opportunities to applicants and employees, promoting a culture of trust, support, and acceptance. Always welcoming different backgrounds, experiences, and perspectives.

At IHG, as one of the world’s leading hotel groups we’ve made a promise that we’re here to deliver True Hospitality for Good. Making our guests and colleagues feel welcome, cared for, recognized and respected – wherever they are in the world.

Want to be part of the journey?

Join Crowne Plaza one of the largest and best loved premium hotel brands in the world. With more than 420 hotels in diverse locations globally Crowne Plaza is the perfect place to connect for business, pleasure or a blend of both. We’ve thoughtfully designed our spaces to encourage, support and celebrate great connections. We’re also ideal for meetings and events, a trusted and valued partner for connecting both domestic and global groups alike.

Don’t meet every single requirement, but still believe you’d be a great for the job? We’ll never know unless you hit the ‘Apply’ button. Start your journey with us today.

At IHG, we’ve made a promise. As one of the world’s leading hotel groups, we’re here to deliver True Hospitality for Good. Making our guests and colleagues feel welcome, cared for, recognised and respected – wherever they are in the world. Want to be part of the journey?

Join Crowne Plaza one of the largest and best loved premium hotel brands in the world. With more than 420 hotels in diverse locations globally Crowne Plaza is the perfect base to connect on business, pleasure or a blend of both. We've thoughtfully designed our spaces to encourage, support and celebrate great connections. We're also big on meetings and events, a trusted and valued partner for connecting both domestic and global groups alike.

Our branded service style 'Dare to Connect' is crafted for connection. Designed for humans not nameless guests or colleagues. Still professional but touches guests on an emotional level. Where colleagues take their initiative and use their personality because they make a crucial difference in the guest's experience. The role of every colleague at Crowne Plaza is to create memorable emotional connections and the job of every leader is to create an environment where that can happen.

Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.

At IHG Hotels & Resorts, we are proud to be an equal opportunity employer. We firmly believe that all our colleagues deserve to be treated equally and have the same opportunities to develop and grow their skills within our business and provide equal employment opportunities to all applicants and colleagues without regard to an individual's, race, color, ethnicity, national origin, religion, sex, sexual orientation, gender identity or expression, age, disability, marital or familial status, veteran status or any other characteristic protected by law.

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